Strategy is the art of coordinating the means (money, hr, materials) to achieve an end (profit, customer satisfaction, company growth) as defined by company policy and obejectives.

ABOUT |

Community


date added: 2009-11-14 02:44:05 | modified: 2010-03-28 00:29:23


Berkeley

People come from all over the world to visit, work, and live in Berkeley. We have world class education, research, arts, restaurants and ... in Berkeley you can be yourself.  You can think and believe what is true for you. You can buck the trends, you can invent the future, and you can find your voice.

We have a long history of stepping out in front of the crowd with progressive ideas that later become mainstream. Today, everyone has to step out -- whether you're in Berkeley, Washington D.C., China, or India. There is work to be done and it can't wait.

There is important work taking place in Berkeley.  It's the work of our future and our children's future, which has to be done now. We were among the first to go green and many of us are conscientious about lowering our personal carbon footprint. But this is not enough. We need to act now and support our researchers, inventors, and city planners who are working to solve the biggest problem human beings have ever faced -- global warming. 

We, and every other city, will need to lower its collective carbon footprint and this means understanding the long term effects of our actions, both small and large. It's necessary to recycle both at home and at work, but it will take much larger steps, bigger sacrifices, and stronger commitment from all of us to support the leaders in our communities who understand and can make the needed changes come about.

Think about it -- going green can't be confined to our recycling bins. Look around and find the leaders in your own community who you can support, be they scientists, politicians, city planners, or simply clear headed thinkers who keep this problem in the forefront. There is much to learn and do, and very little time.

http://2020architect.org/2020/

http://climateplace.org  

Steven Chu 
The Energy Problem: What the Helios Project Can Do About It
http://www.youtube.com/watch?v=pLr4YbStc0M&feature=channel

Arun Majumdar
Buildings That Think Green
http://www.youtube.com/watch?v=G312aLbgGbE

Brower Center: One of the Bay Area’s most advanced green buildings, the nonprofit David Brower Center is an inspiring home for environmental and social action, combining both offices and program facilities in a 50,000 square-foot space. http://www.browercenter.org/about

Add your Voice -- Repower America: http://www.repoweramerica.org/wall/#/view/15110

 

What Robert Reich had to say 11/19/2009 at the Sustainability Summit when asked, "How should we position ourselves?"

We should model for other cities our:

  • Ideas
  • Creative People
  • Values (not materialistic)